Convoflo
Opening new paths in the Canadian MFT and secure messaging market
Convoflo is a simple, intuitive and adaptable customer messaging platform that facilitates professional exchanges without complications. The strategic partnership with FLAIR represented a crucial step in Convoflo’s journey to provide secure, efficient and reliable communication tools while meeting the specific needs of SMBs in Quebec.
| Client | Convoflo |
| Industrie | Secure messaging communication |
Law 25: Simplified and Understandable
Objective
Increase qualified leads and improve conversions by developing a content and media strategy inspired by the new brand strategy and positioning messages.
Solution
The strategy was to create content explaining Law 25 in a simple and understandable way, since no one had produced a guide on the subject. Convoflo was there at every stage of the journey, providing support and clear information to meet the changing needs of its audience.
Deliverables
- Content strategy
- Data analysis
- Project planning
- Conception and ideation
- Visual design
- Copywriting
- UI & UX design
- Media planning
- Media buying
- Social networks
- Analytics and reporting
Campaign results
Leads
(increase in leads)
+ 295%
Opportunities
(increase in opportunities generated)
+ 30%
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